Goal
The goal with H-Pop was to elevate its video-based trivia game into a polished, engaging digital product. I led a full redesign that sharpened the user experience, modernized the visual identity, and brought clarity to core gameplay. The result was a vibrant, user-friendly interface that captured the game’s energy and made its potential instantly clear.


Branding
H-Pop’s branding was revitalized with a refreshed logo, new mascot, updated color palette, and type kit—all within a short timeframe. These enhancements elevated the game’s visual identity, making it more engaging and appealing.
Product Redesign
H-Pop’s product was redesigned with a focus on simplicity and fun, ensuring an intuitive and engaging experience. The new design captured the excitement of the game while making it easy for users to understand and enjoy.
Desktop
H-Pop Product Pitch Deck
The pitch deck for H-Pop was thoughtfully crafted to reflect the updated branding while highlighting key gameplay and product features. This polished and engaging presentation effectively showcased the game’s potential and helped secure investor funding.


























